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Miami Reporter Helps Rescue Driver After Accident

WPLG reporter Roy Ramos helped free a truck driver who was trapped in his cab after an accident. According to the Florida Highway Patrol, a tractor-trailer truck with a container carrying wine crashed...

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Andrea Mitchell Tributes Pour in for Her Final MSNBC Newscast

Andrea Mitchell brought the curtain down on her career as an MSNBC anchor on Friday. The veteran journalist has been the face of the network's noontime hour since 2008 as the host of Andrea Mitchell...

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Ticker: Fox & Friends Warms Up for the Super Bowl

Top of the Ticker: The Fox & Friends road series Breakfast with Friends hit the road to celebrate the teams playing in Sunday's Super Bowl extravaganza. On Thursday, Kansas City Chiefs fan Steve...

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Hims & Hers Super Bowl Ad Under Fire From Trade Group, Senators

The Super Bowl debut by digital healthcare company Hims & Hers is now listed on the injury report as questionable, following attempts by a pharmaceutical industry trade group and two senators to...

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Senators Accuse Google, Amazon, and Others of Monetizing Site That Hosts...

Senators Marsha Blackburn (R-TN) and Richard Blumenthal (D-CT) on Friday launched a probe into the practices of four adtech leaders and two industry accreditation bodies, in response to a new report...

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Here’s Roundup for The Week Ending February 7

Happy Friday to all who celebrate! In this week's edition of stories we didn't post for one reason or another, we see the usual churn and burn in local stations while a Pennsylvania anchor sues over a...

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Ad Buyers Blast Google, Amazon, and Others After Ads Appear on Site Hosting...

Ad buyers are pointing the finger at Google, Amazon, and brand safety firms like Integral Ad Science and DoubleVerify after a report from research firm Adalytics claimed that ads for top brands like...

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Pappy the BiPedal Poodle Will Walk You Into the Weekend

NBC Chicago recently had a special guest come on set to make an attempt at a world record. Pappy the Poodle, who can be bipedal, paid a visit to the NBC owned station, which doesn't sound all that...

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How Fox Deportes and Telemundo Are Reaching Hispanic Sports Fans

According to the Census, there are more than 60 million Hispanic people in the United States. And out of that number, the NFL has 15.4 million avid Hispanic and Latinx fans in the U.S, per a...

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Kraft Heinz’s CMO on the Secret Sauce Behind Its Mustard Collab

Kendrick Lamar is gearing up for the biggest performance of his life at the Super Bowl Halftime show on Sunday. But let's rewind to November 2024 when his surprise album "GNX," received the meme...

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Thursday, Feb. 6 Cable Evening News Ratings: MSNBC Finishes 2nd in the Demo

MSNBC finished ahead of CNN in the battle for Adults 25-54 viewers, with the network claiming the No. 2 demo spot in both primetime and total day. The Five was Fox News' most-watched program in the...

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Fox to Drive IndyCar Viewership With Super Bowl Promo Blitz

The Kansas City Chiefs aren't the only franchise going for a three-peat on Sunday. Fox has revealed to ADWEEK that it will air three different IndyCar promos before and during Super Bowl 59. The spots...

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Jeep Calls on Harrison Ford for Super Bowl Ad (Even Though His Name Is Ford)

After a one-year absence, Jeep is driving into Super Bowl 59 with a two-minute film, titled "Owners Manual," starring renowned actor Harrison Ford. The Stellantis-owned brand used the film to showcase...

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Super Bowl Instant Replay: Harrison Ford Chooses Freedom While Driving a Jeep

THE AD: The two-minute Jeep Super Bowl ad, starring Harrison Ford and directed by James Mangold, promotes Jeep's multi-energy platform vehicles. In the commercial, Ford delivers a two-minute monologue...

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Super Bowl Instant Replay: Brand Beckham Puts the Sheen on Stella’s Big Game...

THE AD: David Beckham, who became a Stella Artois global brand ambassador in 2024, learns he has a long-lost twin brother of the same name living in the U.S. He initiates a search for his sibling. Plot...

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Super Bowl Instant Replay: Booking.com Has the Muppets, but Lacks Creativity

THE AD: In its fourth-consecutive Super Bowl spot, the travel company Booking.com sticks largely to the basics, albeit this time with a cute cameo from a select group of Muppets. The ad begins with...

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First Coinbase, Now OpenAI: Inside CMO Kate Rouch’s Distinctive Super Bowl Ads

A novel, disruptive technology, the biggest television event of the year, and chief marketing officer Kate Rouch--what do they all have in common? If you are a technology company looking to introduce...

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Creatives React: Tubi Takes On A Cowboy and ‘Fleshy Hats’

Tubi has been known to shock viewers with its Super Bowl campaigns the last two years. This year, while the brand kept its wacky and bold spirit, it leaned into a more emotional storyline for their...

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Poppi Wants You to Stop Overthinking Soda

After making its Super Bowl debut last year, the soda brand is back in the Big Game with a 60-second spot by creative agency Virtue Worldwide. The 60-second spot features creators Alix Earle, Jake...

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Feeling Old Yet? Some of the References in 2025’s Super Bowl Ads Harken Back...

Nostalgia's always been one of the most reliable instruments in the marketer's toolkit. Kantar data shows that a touch of nostalgia in an ad can result in a 9-point increase in emotional connection and...

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