Columbia Sportswear Appoints adam&eveDDB as Global AOR
Global outdoor apparel and equipment brand Columbia Sportswear Company has appointed a new creative agency partner for the Columbia brand in adam&eveDDB. The agency will work with the company's new...
View ArticleDoug Lezette Promoted to WJAR News Director
Doug Lezette has been named the new news director at Providence, Rhode Island NBC affiliate WJAR. Lezette has been the assistant news director since 2011. He's worked as a news director in Springfield,...
View ArticleGoogle and Microsoft Execs On AI Literacy and Responsible Use
According to Sarah Kennedy, vp of global demand and growth marketing at Google Cloud, "we are in the middle of a revolution" when it comes to the possibilities of AI in marketing. But as corporate AI...
View ArticleHere’s the Roundup for the Week Ending October 25
Happy Friday to all who celebrate! In this week's edition of stories we didn't write up for one reason or another, we see former CBS Newser Jeff Glor may be heading to Buffalo, while an anchor who...
View ArticleMatt MacDonald to Depart BBDO NY
BBDO New York chief creative officer Matt MacDonald is leaving the agency, ADWEEK has learned. A BBDO spokesperson confirmed his departure and said MacDonald had a "great opportunity he couldn't turn...
View ArticleRevolving Door Roster Updates: Brandwatch, Dentsu, Ogilvy, and More
This week brought plenty of changes in the agency world, with shops from Cincinnati to New York and London welcoming new employees. Brandwatch Social media intelligence provider Brandwatch announced a...
View ArticleWatch the First Trailer for Brian Williams’ Election Night Special
Brian Williams has a date with Amazon on Election Night. The former NBC News anchor is headlining the company's first foray into the TV news space--a live special that will stream globally on Prime...
View ArticleWhy We Must Stop Google
I was head of sales for independent adtech company MediaMath until 2019, during which time the company was considered a top player in the space. Our tech was licensed by big brands and premier agency...
View ArticleRevolving Door Roundup: Alison Pepper to Leave CBS News
Top of the Ticker: CBS News' senior vice president of talent strategy Alison Pepper announced that she will depart the network once the presidential election cycle concludes. Pepper--who has been with...
View ArticleResume Rewind: Brendan Gahan Reveals What Made Him Choose LinkedIn as the...
Brendan Gahan wanted to work in advertising when he was a kid. The co-founder and CEO of LinkedIn influencer marketing agency Creator Authority--featured in the latest episode of video series Resume...
View ArticleTicker: The Washington Post and The Los Angeles Times Will Not Endorse a...
Top of the Ticker: Two major American newspapers--The Washington Post and The Los Angeles Times--have chosen not to issue a presidential endorsement, reportedly at the behest of their billionaire...
View ArticleDoorDash Revives an ’80s Hip-Hop Hit to Celebrate the NBA
After four years of sponsoring the NBA and WNBA, DoorDash kicked off the 2024-2025 season by celebrating the sport with the help of a hip-hop legend. Hip-hop artist Kurtis Blow released "Basketball" in...
View ArticleNew Data Suggests the Corporate Retreat from Diversity Isn’t As Bad as It Looks
With a combative presidential election just a week away and the country arguably the most divided it's been since the Vietnam era, it's no surprise that media outlets (this publication included) have...
View Article30 Gen AI Campaigns Later, Klarna Cuts Annual Marketing Spend by 12%
Swedish buy-now-pay-later company Klarna has launched nearly 30 topical marketing campaigns this year entirely created by generative AI, using the technology to generate ideas, write copy, and create...
View ArticleAndrea Mitchell to Segue to New Role at NBCU
MSNBC's Andrea Mitchell is moving from anchoring a daily show to a broader role with NBCUniversal News Group. The veteran journalist announced the move on Tuesday's edition of Andrea Mitchell Reports,...
View ArticleNetflix Names Nicolle Pangis as New VP of Advertising
Netflix has found its new second-in-command for advertising. Today, the company named Nicolle Pangis as its vp of advertising, with the executive overseeing the U.S. and Canada. Pangis will report to...
View ArticleNew Adtech Firm Stic Launches, And Will Turn Your Car Into an Ad
Adtech startup Stic, which is VC funded, wants to turn your vehicle into a billboard on wheels. The company, founded by 21-year-old Adam Cohen in 2023, announced its launch on Oct. 29 at ADWEEK's...
View ArticleTo Sell Americans on Nuclear, This Campaign Highlights Rising Support for the...
Constellation Energy thinks there's one thing that can span the political divide in the U.S.: nuclear energy. In a campaign that began in July and wraps this week, the energy company worked with Droga5...
View ArticleWeek of October 21 Morning News Ratings: Today and CBS Mornings See Demo Growth
ABC News' Good Morning America maintained its status as America's No. 1 morning show for the new season, extending that reign to five weeks. At the same time, GMA was also the only morning show to see...
View ArticleWeek of October 21 Evening News Ratings: ABC and NBC Newscasts See...
The closing days of the presidential election are upon us, but the deadlocked race between Vice President Kamala Harris and former President Donald Trump doesn't seem to be piquing viewer interest in...
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