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WhatsApp: Here’s How to Turn on Two-Step Verification

Did you know WhatsApp allows you to turn on two-step verification in order to add extra security to your account? When this feature is turned on, you'll need to enter a PIN each time you register your...

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NewFronts West Coast Lineup Will Include Companies Like Snap Inc. and the Los...

The Interactive Advertising Bureau has announced the lineup for its NewFronts presentation on the West Coast. The lineup, touted by IAB as the "initial" 14 media companies that are now on board, will...

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Amazon Reportedly Planning to Launch an Ad-Supported Video Service

Amazon.com has an ad-supported TV service in the works that would be free to those who use the company's Fire TV streaming devices, The Information reported. The service is reportedly being developed...

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3 Areas Where Influencer Marketing Needs Further Development

In the last few weeks the influencer marketing industry has had a particularly important spotlight shone on some of its big issues by Unilever's Keith Weed. I believe it all comes down to that...

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How a Short-Term Sacrifice Can Lead to Long-Term Benefits

In 2011, Patagonia ran a full-page ad in The New York Times that featured its best-selling R2 coat below a banner that read "Don't buy this jacket." Published on Black Friday, one of the most...

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See Why the ’90s Were So Unkind in This European Automaker’s Self-Deprecating...

The ?koda brand, founded in the early 1890s, has taken its lumps over the years. Akin to Kia in the U.S.--where cars catching on fire were alarmingly common in the early 2000s--the Czech automaker was...

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Facebook Watch Is Now Available Globally, as Are Tools for Publishers and...

Facebook announced Wednesday that its Facebook Watch video platform is now available globally and, in related moves on the publisher side, its Ad Breaks advertising options have been extended from...

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Back to Media: Facebook Head of News Products Alex Hardiman Is Joining The...

Facebook head of news products Alex Hardiman, who joined the social network in 2016 from The New York Times, is returning to the media side, joining The Atlantic as chief business and product officer....

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An Australian Shepherd Playing Lara Croft Is 2 Minutes of Cute Overload

Everything's better when dogs and cats are added to the mix and this parody for video game Shadow of the Tomb Raider, out September 14, is no different. Game developer Square Enix sought to give fans...

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Which NFL Players Are Fantasy Football Junkies Discussing on Twitter?

The National Football League season kicks off Thursday, Sept. 6, but it's already primetime for fantasy football leagues. Twitter shared some data on the players, experts and fantasy football sites...

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WhatsApp: Here’s How to Delete a Chat

Did you know that WhatsApp allows you to delete chats you're no longer interested in participating in? Our guide will show you how this works. Note: These screenshots were captured in the WhatsApp...

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How Periscope Enabled Audio-Only Livestreams in Just 3 Days

Periscope faced the challenge of responding to users' requests for the ability to broadcast audio without video while not rejiggering its entire front-end and back-end infrastructure--and to complete...

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5 Ways Marketers Can Successfully Leverage FOMO Amongst Millennials

Successful marketing is simply about understanding human behavior. This includes the way consumers think, how they learn and what propels them to make a decision. Applying psychology to marketing...

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Saks Fifth Avenue, Harper’s Bazaar and American Express Celebrate N.Y....

New York Fashion Week kicked off on Thursday, and with it, Instagram opportunities galore descended on the city. And these photo-friendly moments don't only come during the shows, but in pop-up...

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H. Jon Benjamin, the Voice of Archer and Bob’s Burgers, Is Now Also the Face...

You know his distinctive baritone voice, especially if you're a fan of animated super-spy Sterling Archer or the can of mixed vegetables in Wet Hot American Summer, but rarely do you see H. Jon...

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CB2 Stays Open Late for a Series of Live Concerts to Get Younger Customers in...

Brands are discovering that live music can be a great tool to help connect with people. CB2 is using it as a way to get more consumers (likely younger ones) to stop into its stores. The brand recently...

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Often Imitated, Burt Reynolds’ Iconic Cosmo Shoot Became an Advertising Go-To...

One of the most lasting aspects of Burt Reynolds' charm was that he straddled the line between safe and risky--the kind of guy you might follow on any journey, even if you thought twice about bringing...

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Nielsen Estimates That 119.9 Million U.S Homes Have TVs for the Upcoming Season

TV ratings might be down, but according to Nielsen, more U.S. households than ever have access to television content. Nielsen said today it has updated its national television household universe...

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