Nike Loses the Right to Use ‘LDNR’ in Its ‘Nothing Beats a Londoner’ Campaign From W+K

Nike has learned firsthand that there truly is no way to beat a Londoner. Activewear brand LNDR, based in East London, won a trademark suit against Nike to have the "LDNR" abbreviation pulled from its Wieden + Kennedy-created "Nothing Beats a Londoner" campaign. The "LDNR" term is obviously very similar to the lesser-known company's name....